Adobe unveils AI features for Photoshop — but not everyone is happy about it

Adobe is charging ahead with AI features, but copyright concerns remain.
By Cecily Mauran  on 
an ai-generated heirloom tomato in a blue bowl against a blue background
New AI Photoshop tools... accompanied by ethical concerns. Credit: Adobe

UPDATE: Apr. 30, 2024, 3:28 p.m. EDT This story has been updated with additional statements from Adobe.

Adobe has new generative AI features for rookie Photoshop users, but there are concerns from creative professionals.

On Tuesday, Adobe announced a beta version of Photoshop with new features to generate and edit images from text prompts. Generative AI capabilities are powered by Adobe's Firefly Image 3 model which was also released today.

New to the photo-editing software is a Generate Image tool that creates an image from a text prompt, giving people feeling daunted by a blank page a jumping off point.

ai-generated image of a neon portal surrounded by coral with the generate image prompt in the lower lefthand corner
In Adobe Photoshop, users can now generate entire images from a text prompt. Credit: Adobe

Generative Fill, a preexisting tool that fills out the background or expands an image with a broader scene, now includes the ability to build off of an image with a Reference Image feature. So if you want to create an image with a specific aesthetic you can upload an image and nudge the tool to work off that aesthetic or motif.

A bee encrusted with diamonds on a flower with a reference image of a diamond necklace
Reference Image lets users prompt AI-generated images from existing images. Credit: Adobe

For Photoshop novices (and pros for that matter) these tools make it incredibly easy to bring their ideas to life. Especially now that Firefly Image 3 is capable of amazing photorealistic detail and improved understanding of prompts. But Adobe has pushed ahead with generative AI features despite controversy around its training data and backlash from creative professionals.

The issue of training data for AI models is a murky one that isn't going away any time soon. Companies like Google and OpenAI have been sued for training their models on copyrighted works, and that's just for text outputs. The unveiling of OpenAI's Sora (which isn't available to the public yet) and AI video generators like the one Adobe just released have expanded the issue to other mediums. While companies are charging forward with AI advancements to meet their competitors, many creatives like @Rahll on X, are outraged by the lack of oversight over technologies that threaten to replace or overhaul their vocations.

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Adobe has been adamant about Firefly being safe for commercial use, and has touted its model as the ethical alternative to competitors like Midjourney or Stable Diffusion that have been accused of training their models on copyrighted works without credit and compensation. Yet a recent Bloomberg report found that Firefly was trained on AI-generated images derived from Midjourney and other rivals, meaning Adobe's purported "commercially safe" model contains training data drawn from works perceived by many as having been infringed upon or stolen.

"Firefly generative AI models have all been trained on a dataset of licensed content, such as Adobe Stock, along with public domain content," An Adobe spokesperson told Mashable. "This set may include assets generated or edited by AI as our Stock contributors are leveraging generative AI tools to create and edit their content – including for example Firefly Generative Fill in Photoshop and Text to Vector Graphic in Illustrator."

So, despite claims that it is commercially safe, Adobe confirmed that its model was trained on public domain content which may include AI-generated content and additional assets generated or edited by AI from Adobe contributors.

Exactly how many AI-generated images went into the training model is unknown but X user Nick St. Pierre estimated around 13 percent of Adobe's stock library is AI-generated.

The spokesperson said "the training data must comply with our IP guidelines and pass our multi-layered, continuous review and moderation process," so there is ongoing moderation of unlicensed AI-generated content that might slip through the cracks.

Particularly when it comes to the Reference Image tool, X users have pointed out the issue of creating an image based on a photographer or artist's work. "Awesome. Steal 'reference images' from real photographers who went to great lengths and great expense to make them," posted @notbrodyjenner. "Then pick an artist who spent their career creating a unique style, rip it off wholesale and make whatever ai garbage you want. Awesome." Adobe declined to clarify how Adobe prevents or safeguards against unlicensed images being uploaded as references, but said the tool is in beta and they will be gathering feedback.

The spokesperson said Adobe compensates contributors through Stock royalties and through a bonus program that incentivizes users to contribute to Firefly training.

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Cecily Mauran

Cecily is a tech reporter at Mashable who covers AI, Apple, and emerging tech trends. Before getting her master's degree at Columbia Journalism School, she spent several years working with startups and social impact businesses for Unreasonable Group and B Lab. Before that, she co-founded a startup consulting business for emerging entrepreneurial hubs in South America, Europe, and Asia. You can find her on Twitter at @cecily_mauran.


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