Avid’s new Google partnership brings Agentic AI to the editing suite — and I’ve got the scoop on what this really means for creative professionals
I spoke to Avid about what editors can expect from Gemini integration, how the role of editor is evolving, and how creative professionals can maintain their vision. [...]
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LG Sound Suite review: Dolby Atmos FlexConnect in a powerful package
The premise seems simple enough. LG promises that you can set its Sound Suite speakers anywhere and Dolby’s home theater tech will make them perform well. The soundbar, subwoofer and speakers don’ [...]
Adobe’s new Firefly AI Assistant wants to run Photoshop, Premiere, Illustrator and more from one prompt
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Amazon’s OpenAI gambit signals a new phase in the cloud wars — one where exclusivity no longer applies
Amazon Web Services on Tuesday launched one of the most consequential enterprise AI plays in the company's 20-year history, simultaneously bringing OpenAI's most powerful models to its Bedro [...]
Microsoft and OpenAI gut their exclusive deal, freeing OpenAI to sell on AWS and Google Cloud
Microsoft and OpenAI on Monday announced a sweeping overhaul of the partnership that has defined the commercial AI era, dismantling key pillars of exclusivity and revenue-sharing that bound the two co [...]
Google says Gemini 3.5 Flash can slash enterprise AI costs by more than $1 billion a year
Google unveiled Gemini 3.5 Flash at its annual I/O developer conference on Tuesday, a new artificial intelligence model that the company says shatters what had become a seemingly iron law of the AI in [...]
Agentic AI security breaches are coming: 7 ways to make sure it's not your firm
AI agents – task-specific models designed to operate autonomously or semi-autonomously given instructions — are being widely implemented across enterprises (up to 79% of all surveyed for a PwC rep [...]