The most interesting product Apple announced this week was its cheapest and least powerful laptop, the MacBook Neo. It’s just fascinating to see the company tackle an entirely new category — it’s not a premium ultraportable like the MacBook Air, and it’s not a computing powerhouse like the MacBook Pro. It’s simply an affordable $599 laptop. And after spending some time with it at Apple’s spring launch event today, I’m convinced it’s going to be a huge hit for the company. For a $599 system, the MacBook Neo doesn’t look or feel like a budget machine. Its colorful aluminum case looks even more attractive than the MacBook Air and Pro’s, and at 2.7 pounds (the same as the Air), it’s easy to carry. I need to spend more time with its 13-inch screen, but at first glance it l [...]
Apple is looking to gain a foothold in the more budget-friendly end of the laptop market with the MacBook Neo. The system starts at $599, which is darn inexpensive for an Apple laptop — it even has [...]
Apple had promised a “big week” for the company as rumors swirled that it had a number of product announcements lined up. True enough, it unveiled a half-dozen new and refreshed devices over the l [...]
Each week, we scour the internet in search of good discounts on iPads and round them up in this post. We can safely say that this is the week to shop. Thanks to Black Friday, we're seeing discoun [...]