DRAM prices set to almost double by March 2026, and yes, we all have our AI overlords to thank for that wonderful news

AI-driven data center demand has intensified DDR5 DRAM prices, while server memory prioritization reduces availability for PC-focused products globally. [...]

Brands vs. bots: CMOs, ad agencies tell all about what they’ve learned marketing to our new AI overlords

GEO, AIEO, LLM search: How big brands are navigating the hype-infested world of getting noticed by ChatGPT, Claude, and Gemini—and winning. [...]

What we listened to in 2025

If streaming services’ year-in-review campaigns have shown us anything, it’s that we’ve spent a staggering amount of time drowning out the hum of everyday life with music, podcasts and audio ser [...]

Welcome Fortnite’s new alien overlords with this Kang and Kodos Glider, available to MyDisney account holders until February

You can earn free exclusive in-game Fortnite items now that The Simpsons is here. Here's how to earn the Kang and Kodos Glider. [...]

Why your LLM bill is exploding — and how semantic caching can cut it by 73%

Our LLM API bill was growing 30% month-over-month. Traffic was increasing, but not that fast. When I analyzed our query logs, I found the real problem: Users ask the same questions in different ways.& [...]

Forrester: Gen AI is a chaos agent, models are wrong 60% of the time

The shark from Jaws attacked without warning, showing how an apex predator exploits chaos to create lethal, devastating harm on its prey. Now, Forrester says, gen AI has become that predator in the ha [...]

Tech’s biggest losers in 2024

The tricky thing about naming the year’s biggest losers in tech is that in 2024, it once again felt like everyone lost. Amid the depressing spiral that is social media, the will-they-or-won’t-they [...]

Testing autonomous agents (Or: how I learned to stop worrying and embrace chaos)

Look, we've spent the last 18 months building production AI systems, and we'll tell you what keeps us up at night — and it's not whether the model can answer questions. That's ta [...]

Our unofficial, silly and meaningless CES 2025 awards, just for fun

CES (formerly the Consumer Electronics Show) is the biggest tech convention of the year. It helps set the stage for all the wonderful gadgets we're going to see over the next 12 months. However, [...]