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Destination
Threads introduces 'ghost' posts that disappear after 24 hours

Meta's Threads is getting its own version of ephemeral posting with a new feature the company is calling "ghost posts." The temporary posts will be published within Threads' main feed like any other post, but will disappear after 24 hours. And while other users can interact with ghost posts, only the original poster will be able to view likes and replies. Instead of typical public-facing replies, replies to ghost posts will be routed directly to users' inboxes, where they can opt to respond privately. In some cases, this could also mean that replies for ghost posts are more limited than replies to normal posts, as Meta's default messaging settings limit DMs to followed accounts only (these settings can be tweaked in the Threads app).In some ways, it's no [...]

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Destination
Threads users still barely click links

Two years in, Threads is starting to look more and more like the most viable challenger to X. It passed 350 million monthly users earlier this year and Mark Zuckerberg has predicted it could be Meta&# [...]

Match Score: 219.18

Destination
Bluesky and Threads showed us very different visions for a post-X future

There’s no longer any question that Threads and Bluesky have created the most viable alternatives to the platform once known as Twitter. But while the two services may share some of the same goals, [...]

Match Score: 160.99

Destination
Threads is finally embracing links

If you're active on Threads, you've probably noticed that posts with links don't do very well with the app's recommendation algorithm. This is especially noticeable if you're [...]

Match Score: 111.22

Destination
Threads is getting a dedicated media tab and photo tagging

Meta’s Threads app is getting some new Instagram-like features. According to Instagram head Adam Mosseri, Threads is adding a dedicated media tab which highlights users’ posts with photos and vide [...]

Match Score: 109.87

Destination
Threads is getting a 'communities' feature for better conversations

Now that Threads has grown to more than 400 million users, Meta is adding more features that could help the platform establish an identity. The company is testing a new "communities" feature [...]

Match Score: 99.58

Destination
Threads is moving to threads.com and adding a bunch of new web features

Back when Meta first introduced its Twitter competitor Threads, many noted that the company had failed to secure the threads.com domain and instead launched the website at threads.net. At the time, th [...]

Match Score: 96.01

Destination
Meta is experimenting with long-form text on Threads

Meta seems to be working on ways for Threads users to share long-form writing within a single post. Several users have reported seeing a new "attach text" feature on the service, which allow [...]

Match Score: 91.87

Destination
Two years later, Meta is making DMs on Threads official

Meta announced just a couple weeks ago that it would finally start testing a dedicated inbox for direct messages on Threads. Now, it's making the feature official and rolling out DMs to everyone. [...]

Match Score: 91.41

Destination
Meta is giving Threads on web a redesign that finally adds direct messages

Meta is starting to test a long-overdue facelift for Threads on web. The company's head of Threads Connor Hayes showed off a new look for the web version of Threads that finally adds direct messa [...]

Match Score: 89.31