2025-05-18
Netflix has figured out a way to make ads even worse using AI
Netflix will embrace AI-generated ads, whether we like it or not. The streaming service will roll out AI-generated ads in 2026 that will play in the middle of a show or whenever users hit pause for its ad-supported plans. During Netflix's Upfront event for its advertisers, Amy Reinhard, the company’s president of advertising, showed off the upcoming feature for interactive midroll and pause ads that use generative AI for custom content.
We've come a long way since Netflix's origin story of mailing out DVDs starting in 1997 and transitioning to an ad-free streaming service. Now more than ever, it feels like Harvey Dent's famous quote from The Dark Knight about living long enough to become the villain rings true for Netflix. The streaming service's longevity in the [...]
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Facebook scammers want you to think Elon Musk can cure diabetes
Elon Musk discovered a simple 30-second “fridge trick” that can reverse diabetes, but the discovery has spooked pharmaceutical companies so much they put a $78 million bounty on his head, forcing [...]
2025-05-07
Netflix overhauls its TV app with a fresh UI and responsive recommendations
Netflix is giving its TV user interface a major overhaul. Alongside a fresh, cleaner look, you'll see recommendations that adapt to your activity as Netflix tries to better gauge what you might b [...]
2025-02-28
Engadget Podcast: iPhone 16e review and Amazon's AI-powered Alexa+
The keyword for the iPhone 16e seems to be "compromise." In this episode, Devindra chats with Cherlynn about her iPhone 16e review and try to figure out who this phone is actually for. Also, [...]
2025-02-04
Netflix scuttles plans to add six previously announced games to its service
Netflix has been revamping its games division in recent months, including making adjustments to the library of titles that it offers subscribers at no extra cost. The company has canceled release plan [...]
2025-05-14
Netflix is bringing back 'Star Search' as it continues to expand into live TV
Star Search, a reality competition series that's featured a shocking number of musicians and comedians before they were famous, is coming back as a Netflix show. The streaming platform announced [...]
2025-03-18
Battle of the dirt-cheap tablets: Amazon Fire HD 8 vs. Walmart Onn 8
Apple’s iPads get all the headlines, and with good reason: They’ve long been considered the best tablets for most people. But none of them come cheap. For folks on a tighter budget, I’ve spent t [...]
2024-12-31
Bluesky and Threads showed us very different visions for a post-X future
There’s no longer any question that Threads and Bluesky have created the most viable alternatives to the platform once known as Twitter. But while the two services may share some of the same goals, [...]