Destination

2025-11-05

Bang & Olufsen's latest speaker is a $5,800 aluminum soundbar

Bang & Olufsen just announced a new luxury speaker that costs a pretty penny. The Beosound Premiere is a soundbar made from aluminum that's priced at $5,800.


It's visually striking, with the company referring to the soundbar as a "piece of art." The aluminum chassis looks to be seamless, with a gorgeous matte satin finish. The up-firing tweeter has been placed directly in the center to draw the eye and there are plenty of lights placed throughout. There are lots of little details here, including 1,925 bespoke perforations to pay tribute to the company's founding year.


"This is not merely a product; it is a curated experience," the company wrote. "Beosound Premiere redefines the category."


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