Hoping to attract more enterprise teams to its ecosystem, Adobe launched a new model customization service called Adobe AI Foundry, which would create bespoke versions of its flagship AI model, Firefly.Adobe AI Foundry will work with enterprise customers to rearchitect and retrain Firefly models specific to the client. AI Foundry version models are different from custom Firefly models in that Foundry models understand multiple concepts compared to custom models with only a single concept. These models will also be multimodal, offering a wider use case than custom Firefly models, which can only ingest and respond with images. Adobe AI Foundry models, with Firefly at its base, will know a company’s brand tone, image and video style, products and services and all its IP. The models will ge [...]
Adobe today launched its most ambitious AI offensive to date, unveiling the Firefly AI Assistant — a new agentic creative tool that can orchestrate complex, multi-step workflows across the company [...]
Microsoft used its Build 2026 conference this week to push a clear message: agents are rapidly moving into production throughout enterprise systems, and the winning platform will be the one that gives [...]
Adobe has released the latest version of Firefly that now leans heavily on AI for nearly every facet of video and image post-production. The updated app can now use AI to generate narration, music, im [...]
Since rolling out the redesign of its Firefly app in April, Adobe has been releasing major updates for the generative AI hub at a near monthly clip. Today, the company is introducing a handful of new [...]
Few creative software companies have embraced AI like Adobe, with the company embedding image, video, audio and vector generation tools into nearly all its apps. Now, Adobe is taking on AI apps like G [...]
Adobe has announced a major expansion of its "creative agent" across its flagship Creative Cloud suite and upgraded Firefly AI studio. Available in public beta starting today across Premiere [...]