Adobe today launched its most ambitious AI offensive to date, unveiling the Firefly AI Assistant — a new agentic creative tool that can orchestrate complex, multi-step workflows across the company [...]
Hasselblad has launched the followup to its first 100MP medium-format camera with a new model that improves on it in almost every way. The X2D II 100C promises better image quality, a brighter display [...]
Adobe has announced a major expansion of its "creative agent" across its flagship Creative Cloud suite and upgraded Firefly AI studio. Available in public beta starting today across Premiere [...]
Few creative software companies have embraced AI like Adobe, with the company embedding image, video, audio and vector generation tools into nearly all its apps. Now, Adobe is taking on AI apps like G [...]
Elbowing for attention alongside Vivo and Xiaomi, Oppo has finally launched its long-teased “ultra” version of its flagship smartphone. The Find X9 Ultra is another camera-first smartphone from Op [...]
Since rolling out the redesign of its Firefly app in April, Adobe has been releasing major updates for the generative AI hub at a near monthly clip. Today, the company is introducing a handful of new [...]
Adobe has released the latest version of Firefly that now leans heavily on AI for nearly every facet of video and image post-production. The updated app can now use AI to generate narration, music, im [...]