The creator strategies still working in an AI-saturated internet

VidCon experts share the creator strategies that still work in an AI-saturated internet, from building community to creating content with intention. [...]

Markiplier chats to Mashable about being a VidCon Hall of Famer

Mashable chatted to YouTuber and filmmaker Markiplier at VidCon 2026 as one of the inductees of the Hall of Fame. [...]

The Besties are coming to Amazon Fire this summer

Out of VidCon 2026, YouTubers Mackenzie Turner and Lael Hansen revealed a new way to watch their spooky show. [...]

What streaming platforms wants from creators like The Besties

Streamers are increasingly outsourcing content discovery to creators. Here's what an Amazon exec has to share for those who want to follow in The Besties' footsteps. [...]

The fastest-growing jobs in the creator economy dont require going viral

Two different panels at VidCons discussed the careers that can be built behind the camera. [...]

Michelle Phan tells Mashable how much VidCon has changed since she first attended

Mashable spoke with YouTuber and EM cosmetics founder Michelle Phan at VidCon 2026 as one of the inductees of the Hall of Fame. [...]

Cassey Ho tells Mashable her biggest advice for content creators

Mashable spoke with Blogilates founder Cassey Ho at VidCon 2026 as one of the inductees of the Hall of Fame. [...]

Film Critics Are Thrilled Universal Is Skipping Influencer Screenings for ‘The Odyssey’

With discourse about Christopher Nolan’s epic already raging, first viewer reactions will come from mainstream press, not content creators. Some critics are gloating over this break from the norm. [...]

Global World Cup fans came to the U.S. for soccer. Now theyre taking over MLB stadiums.

2026 World Cup fans are taking over MLB stadiums and falling in love with baseball [...]